Privacy Policy

SiMX strives to offer its visitors the many advantages of Internet technology and to provide an interactive and personalized experience. We may use Personally Identifiable Information (your name, e-mail address, street address, telephone number) subject to the terms of this privacy policy. Please note this policy applies only to information collected by SiMX online and does not impact information collected or used by SiMX or its affiliates through other means.

How we gather information from users

How we collect and store information depends on the page you are visiting, the activities in which you elect to participate and the services provided. You can visit many pages on our site without providing any information. Other pages may prompt you to provide information, such as when you register for access to portions of our site, sign up for membership, request certain features, or make a purchase. You may also provide information when you participate in voting and polling activities, message boards and chat rooms and other interactive areas of our site.

Like most Web sites, SiMX also collects information automatically and through the use of electronic tools that may be transparent to our visitors. For example, we may log the name of your Internet Service Provider or use "cookie" technology. Among other things, the cookie may store your user name and password, sparing you from having to re-enter that information each time you visit, or may control the number of times you encounter a particular advertisement while visiting our site. As we adopt additional technology, we may also gather information through other means. In certain cases, you can choose not to provide us with information, for example by setting your browser to refuse to accept cookies, but doing so may limit your ability to access certain portions of the site or may require you to re-enter your user name and password. Additionally we may not be able to customize the site's features according to your preferences.

What we do with the information we collect

We will use your information only as permitted by law. Aggregated Information (information that does not personally identify you) may be used in many ways. As one example, we may combine information about your usage patterns with similar information obtained from other users to learn which pages are visited most or what features are most attractive. Aggregated Information may occasionally be shared with our advertisers and business partners, but cannot be used to contact you individually.

We also collect information to enhance your visit and deliver more individualized content and advertising. For example, we may use Personally Identifiable Information collected on SiMX to communicate with you regarding our Terms of Service and privacy policy, products and services offered by SiMX and other Tribune Company affiliates and partners, administration of sweepstakes and contests, processing e-commerce transactions and other topics we think you might find of interest. We reserve the right to share this information with other Tribune Company business units and affiliates, including for example our affiliated newspapers and entities in which Tribune Company has an ownership interest (collectively, "Affiliates"). This policy does not apply to any Affiliate's use of such information.

Personally Identifiable Information collected by SiMX may also be used for other purposes including but not limited to site administration and troubleshooting. Certain third parties who provide technical support for the operation of our site (our Web hosting service and our newsletter provider, for example) may access such information.

As we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses. In such transactions, user information may be among the transferred assets. We may also disclose your information in response to a court order, at other times when we believe we are reasonably required to do so by law, in connection with the collection of amounts you may owe to us, and/or whenever we deem it appropriate or necessary to give such information to law enforcement authorities. Please note we may not provide you with notice prior to disclosure in such cases.

Children

SiMX does not knowingly collect or solicit Personally Identifiable Information from or about children under 13 except as permitted by law. If we discover we have received any information from a child under 13 in violation of this policy, we will delete that information immediately. If you believe SiMX has any information from or about anyone under 13, please contact us at the address listed below.

Contacting SiMX

We can be reached by contacting:

SiMX Corporation
Att: Privacy Policy
196 Princeton-Hightstown Road
Building 2A, Suite 12
Princeton Junction, NJ 08550


Tel: 609.750.9345
Fax: 609.750.9349


Changes to this policy

SiMX reserves the right to change this policy at any time. Please check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.

Governing law

This policy and the use of this Site are governed by New Jersey law. Any claim related to the Site or this policy shall be brought in a federal or state court in Trenton, New Jersey, within one year after the claim arises. You agree no such claim may be brought as a class action. Users of SiMX consent to the jurisdiction and venue of such court as the most convenient and appropriate for the resolution of disputes concerning this policy. SiMX is controlled, operated and administered entirely within the United States. If you are located outside the United States, please note the information you provide to us will be transferred to the United States. You hereby consent to this transfer.

In the event case of any conflict between the terms of this policy and the terms of any electronic or machine readable privacy policy (for example, a P3P electronic privacy policy), the terms of this written policy shall control.